How Healthy Meals Direct Saves 70H+ Monthly with Synder’s Automation
Healthy Meals Direct is a Long Island-based meal prep enterprise offering ready-to-eat, macro-friendly meals designed for health, fitness, and convenience. With 30+ locations, they make clean eating easy for thousands across New York. Founded by a former trainer, the company focuses on accessible, goal-driven nutrition for busy lifestyles. Behind the scenes, the company manages a high volume of transactions and depends on data from multiple channels, adding operational complexity to their rapidly growing business.
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Before Synder
After Synder
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Automated transaction sync that saves time and reduces errors
Synder’s Per Transaction Sync completely transformed Healthy Meals Direct’s reconciliation process. What used to take 3–4 hours of painstaking manual work every day is now reduced to just 30–45 minutes a day. The system automatically syncs each transaction, accurately categorizing it in real-time, which eliminates the need for constant manual correction.
Granular sales insights powered by automated categorization
By leveraging Synder’s Smart Rules, Healthy Meals Direct enjoys a seamless process where sales are automatically categorized based on key factors like store location and county. This allows for granular tracking of sales across each of their 30+ locations and ensures that the data is organized and correctly aligned for reporting purposes. With each sale being categorized in real-time, they can now easily track the performance of individual stores, as well as meet the specific tax and regulatory requirements in each county.
Accurate and timely sales tax reporting
Before Synder, sales tax wasn’t clearly separated in reports, making it difficult for Healthy Meals Direct to comply with New York State's Prompt Tax system, which requires detailed monthly submissions. With Synder’s automated tax categorization, sales tax is now accurately broken out in real time, simplifying the recording process and ensuring compliance. This streamlined reporting saves time and eliminates errors, allowing the company to meet tax filing deadlines with ease.
Automated multi-channel fee reconciliation made easy
Synder seamlessly integrates Shopify and PayPal with QuickBooks Online, automatically breaking out and categorizing all associated costs, including Shopify transaction fees and PayPal processing fees. By automating this process, Synder eliminates the need for manual tracking of fees, making it easy to see the exact cost of each transaction across all channels.
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We’re saving real time with Synder. Instead of 3 or 4 hours, I now dedicate around 30–45 minutes to the task of reconciling transactions and making sure everything is perfect in our books. That’s over 70 hours saved each month, which I can now dedicate to more strategic parts of my role. The team is thrilled with the time savings and the clarity Synder provides.
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Become a success story with Synder
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