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2025 Emerging Trends in Accounting AI: Progress, Pitfalls, and the Path Ahead

AI has become the driving force behind high-performing finance teams. Discover how 424 senior leaders in ecommerce and SaaS are navigating AI and automation adoption, and see how your approach compares.

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What you’ll learn

In 2025, finance teams in ecommerce and SaaS aren’t debating whether to use AI. They’re deciding how to use it to drive speed, accuracy, and strategy.

But as adoption rises, so do the challenges: tool overload, broken integrations, and undertrained teams.

This exclusive Synder report distills the insights from 424 senior finance leaders to show you:

Where AI is working, and where it’s still falling short

How leading teams are cutting 3–5 days off their close

Why automation alone isn’t enough without enablement

Where to start automating for maximum ROI

What’s next for LLMs, revenue recognition, and real-time finance

What’s inside:

Chapter 1: Where AI in accounting stands now (and what’s still broken)

Chapter 2: How top teams reclaim 1,000+ hours/year with AI and automation

Chapter 3: Turning AI and automation into strategy, not just speed

Chapter 4: What to automate vs. where humans still win

Chapter 5: LLMs in finance: reporting, fraud, and beyond

Chapter 6: Revenue recognition that actually fits your model

Chapter 7: Why in-house software is beating outsourcing

Chapter 8: The cloud: what’s working, and what’s not

Chapter 9: The biggest blockers to AI success

Chapter 10: What’s delivering ROI now (and what’s not)

Chapter 11: The new criteria for buying automation tools

Who should read this report

  • CFOs, VPs, and finance executives seeking to turn data into strategy, not just savings
  • Controllers and accounting leaders looking to scale processes without scaling headcount
  • Ecommerce and SaaS business owners aiming to modernize back-office operations
  • Technology advisors and finance consultants helping clients choose and implement the right automation stack
  • Tax professionals and compliance officers navigating AI's impact on reporting accuracy and audit readiness
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