Getting involved in affiliate marketing can help you reach your financial goals while doing it from any part of the world. Despite many super affiliates saying that getting started in the industry is getting harder and harder day by day, it’s still one of the qualifications you can easily learn and get high incomes from in a short amount of time.
To succeed and advertise top tier products, you’ll need to be aware of a couple of insights in advance. In this article, we’ll learn about top tier affiliate programs in 2023, as well as master knowledge on how to choose the right one and earn impressive payouts!
Without further ado, let’s dive right in!
1. Affiliate programs explained
2. Types of affiliate programs
3. Choosing an affiliate program in 2023
Affiliate programs explained
An affiliate program is a commission-based type of marketing relationship between businesses and marketers. That means that you as an affiliate marketer will get a commission for advertising through various outlets: PPC, social media content, collaborations, etc.
Businesses love this model because it doesn’t require investments and commission is paid only after the desired result is obtained.
How do you earn money as an affiliate?
As an affiliate marketer, you have endless possibilities to earn, there’s no cap. The more results you drive to your partner business, the bigger financial reward you get.
Basically, the result is measured in different payout models.
Common affiliate marketing models are:
- CPA (cost per action): means you’ll get paid a fixed amount for every target action achieved. For example, you can get $10 for every conversion made or $0.10 for every click you generate towards the business of your partner.
- RevShare (revenue share): means you’ll get a percentage from the achieved result. For example, you’ll be getting 10% of the revenue from each sold pair of shoes through our affiliate links.
Measuring your affiliate marketing results and success
In order to run this type of marketing business, you need to be equipped with a bit of tech background on how it all is possible.
As an affiliate, you need a tracking link (affiliate link). This link contains a bunch of tracking parameters that helps both sides of the partnership measure the performance.
Tracking parameters fulfill 2 main missions:
- Letting you know the performance behind your efforts: CTR (click-through rates), CR (conversion rates), GEOs, OS types, etc. This will help you optimize for better results and therefore achieve higher affiliate marketing payouts.
- Letting the business know that you’re the one who made the conversion. Your unique affiliate tracking link should report how many conversions you’ve made through your advertising to understand how much the business will pay you in commission.
Historically, it was possible thanks to cookie-based tracking methods. But ever since 2018, privacy concerns are changing the way tracking is done in the affiliate marketing industry. Now you have to use s2s (server-to-server) conversion tracking method if you want to succeed and report accurate performance.
Don’t get frightened, though. It’s just a theory you should be aware of when starting out with affiliate marketing. The owner of the affiliate program issues all the needed links.
If you’re looking to start your own affiliate program as a business owner, consider checking out RedTrack’s Partnership Portal which covers technologies for affiliate tracking, as well as offers promo code tracking and attribution for the management of your partners.
Types of affiliate programs
Before starting your affiliate marketing adventures, you need to make up your mind about the type of affiliate program.
- Content marketing affiliate programs
This type implies creating content and promoting businesses inside your content, which is popular within the blogger and influencer community. You can notice a lot of bloggers placing affiliate links in the descriptions of their videos: it means they are earning commissions from your purchasing something using their link. You can also run a blog or start a website and place affiliate links there, even if you don’t have a great following.
- Paid advertising
One of the options to participate in affiliate programs is to drive paid traffic: advertising through Facebook, Google, Bing, and other ad platforms.
This type will involve your own investment as an affiliate marketer to run paid ads, but you might achieve the wanted results much faster. It’s fair to say that it would be great to have at least some PPC experience or take some courses to learn the basics for a start. The rest will be achieved through the trial & error method!
- Email marketing
This one implies placing your affiliate links in emails. You can run this type of affiliate program if you have a newsletter or agree with other businesses to include an affiliate link in their newsletter as a part of a collaboration.
You can also choose to run lead gen ad campaigns, collect emails and then use them for newsletter purposes, as well as promote the products you want to promote.
Just don’t forget that overload in your inbox is annoying!
- Coupon and review sites
Another important type of affiliate program is coupon and review sites. Some products require prior investigation before purchase. That’s when it’s handy to place a couple of trusted reviews or coupons with affiliate links (or leave it as a promo code).
Choosing an affiliate program in 2023
Now it’s time to choose the best affiliate programs to start earning! Remember that there are thousands of products and businesses that run their affiliate programs. Therefore, you can find an affiliate program that will be in the niche of your interest.
For example, if you’re interested in technology and the B2B segment, it makes more sense to advertise products in this category. You’ll understand the target audience better, therefore you’ll be able to craft the perfect advertising messaging and achieve higher CR (conversion rate).
Qualities of affiliate programs to look for:
Also don’t forget to pay attention to the following qualities of an affiliate program:
- Commission rate
- Quality of the product (advertising low-quality services is harder)
- Frequency of the payouts (some affiliate programs can pay you only once you reach a certain amount)
- Ability to perform accurate tracking (it would be great if affiliate program owner uses the right software to allow cookieless affiliate tracking)
Top 10 affiliate programs 2023
Now let’s look at the top 10 affiliate programs you should pay attention to in 2023.
Synder is a unique eCommerce accounting software, so you would need to advertise to the eCommerce audience. It’s a top tier audience, therefore competition can be tough but rewarding.
And you can earn up to 20% of the revenue you generate towards the Synder affiliate program.
This is an example of high-quality software that will do half of the needed work for advertising.
Another tool for eCommerce is Shopify, it’s one of the biggest platforms out there for eCommerce businesses of any size.
No wonder they offer great conditions for their affiliate program.
The program is suitable for website owners, content creators, or people with an established eCommerce audience. Even though joining this affiliate program may seem complicated, Shopify offers a 200% payout on a successful referral!
ClickBank is not just an affiliate program, but a diverse affiliate marketplace packed with merchants whose products you can promote. You can pick from products that best match your audience and their interests.
This flexibility and amount of offers are the biggest pros of the platform. Finding what to promote is easy and efficient! However, you can make only up to $150 for a referral.
An interesting fact — most of Amazon’s success is made through affiliate marketing. They have a huge base of remote affiliate marketers promoting their products.
Currently, you can make 10% of most product sales that are brought by your link. Your affiliate link can work on any purchase on the platform that customers make. The only bad thing is that the cookie will only be active for 24 hours, so you have to run super converting ads or recommendations.
Social Champ is a social media management tool that supports all major social media platforms like Facebook, LinkedIn, Twitter, Instagram, Pinterest, and Google Business Profile.
It provides automation solutions for enterprises of all sizes and allows them to create, edit, design, schedule, track, and monitor all social media posts with multiple amazing features within the tool.
Social Champ has a practical and quite beneficial affiliate program which allows one to earn 30% commission with a chance to get an additional $50 bonus.
HubSpot is a multi-solution offering CRM services. Their affiliate program is a great way to earn commissions. They offer the choice between 15% RevShare for up to 1 year or a 100% flat fee for 1 month’s subscription.
Keep in mind that HubSpot plans range from $50 to $3000 so earnings can be really high!
Hostinger is a popular web hosting platform. The benefit of advertising this tool is the fact that pretty much everyone in the digital world will need a hosting service at some point.
Hostinger offers up to 60% of the profits from every sale you contribute to.
Billo is another tool in the eCommerce niche. It helps create catchy videos to advertise products through social media. Since it’s very easy to explain the value of the product, it’s a great affiliate program!
They offer $50 for each new active client referred.
Fiverr is one of the best affiliate programs out there because of the variety of services you can promote. Fiverr is a marketplace where you can find anything from freelance services to education content & much more.
The payout model is very flexible. It ranges from $15 to $150 CPA to $10 CPA with a 10% RevShare for up to 12 months.
Sendinblue is another universal solution: CRM, email, SMS functionality in just one tool. That makes it easy to advertise!
Sendinblue affiliate program works for content creators, experts, and businesses and offers payouts of €5 when a referred user creates a free account + €100 if the user buys a subscription.
However big or small your business is, joining an affiliate program is a good way to earn not only some additional income, but also valuable experience. Choosing the niche, as well as the top tier affiliate program that fits your needs and potential might take some time and effort, but it’s definitely worth it. Don’t shy away from the challenge. Do your research, learn from the best and succeed as an affiliate partner!