{"id":7324,"date":"2024-06-18T09:41:00","date_gmt":"2024-06-18T09:41:00","guid":{"rendered":"https:\/\/synder.com\/blog\/?p=7324"},"modified":"2025-02-10T14:23:02","modified_gmt":"2025-02-10T14:23:02","slug":"snyder-vs-synder-accounting","status":"publish","type":"post","link":"https:\/\/synder.com\/blog\/snyder-vs-synder-accounting\/","title":{"rendered":"Synder vs Snyder: The Quest for Superpowers in Synder Accounting"},"content":{"rendered":"\n<p>We will tell you what makes Synder and the superheroes of Zack Snyder so alike!<\/p>\n\n\n\n<!--more-->\n<!--noteaser-->\n\n\n\n<p>Have you been looking for <strong>Snyder<\/strong> or <strong>Synder<\/strong> accounting?<\/p>\n\n\n\n<p>Let\u2019s do a little experiment. Look through your search results. If you see our logo and something like intelligent accounting for ecommerce there, you\u2019re on the right track. But if you see Zack Snyder\u2019s superhero movies in front of you (and you weren\u2019t up for a movie), then you typed Snyder instead of Synder. And this is a different story.<\/p>\n\n\n\n<p>But don\u2019t worry, you\u2019re not alone. Many people confuse these names or even have them autocorrected. Is it a coincidence? Let\u2019s find out whether there\u2019s something that makes Synder a superhero of its own right.<\/p>\n\n\n\n<p style=\"margin-bottom: 5px\"><h2 id=\"contents1-the-backstory-when-superheroes-rise-to-the-occasion2-synder-the-origins-how-cinderella-became-an-accounting-professional3-the-main-villain-what-actually-brings-businesses-down4-s\"><b>Contents:<\/b><\/h3><\/p>\n<p style=\"margin-bottom: 5px\">1. <a href=\"#1\">The Backstory: When superheroes rise to the occasion<\/a><\/p>\n<p style=\"margin-bottom: 5px\">2. <a href=\"#2\">Synder The Origins: How Cinderella became an accounting professional<\/a><\/p>\n<p style=\"margin-bottom: 5px\">3. <a href=\"#3\">The Main Villain: What actually brings businesses down<\/a><\/p>\n<p style=\"margin-bottom: 5px\">4. <a href=\"#4\">Synder The Superhero: How software saves the day<\/a><\/p>\n<ul style=\"margin-bottom: 5px\">\n    <li><a href=\"#4a\">How Synder works<\/a><\/li>\n    <li><a href=\"#4b\">Payment gateways&#8217; hidden fees<\/a><\/li>\n    <li><a href=\"#4c\">SaaS subscriptions and revenue recognition<\/a><\/li>\n    <li><a href=\"#4d\">We walk the walk<\/a><\/li>\n<\/ul>\n<p style=\"margin-bottom: 5px\">5. <a href=\"#5\">Epilogue: SaaS and ecommerce accounting for business owners and accountants<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXeDPM2Zqvi0_8gSlH9dvbA6NpRTfnjPxJLIWLv_aCfouTYhilpPU4CFkqqU5teEeL4jMHkDYS6TiAdI7EcDKiU3NRRGDK6bbhX9xmYeoThbqaRFZG38ONXc3rqhbU0ZUwT-4N3RV5HmdBOz3uUgSmaXh3Q?key=jFzlC2UfA55ZP_3UWdzTcg\" alt=\"Synder team at QB Connect 2023\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>Synder team at QB Connect.&nbsp;<\/em><\/p>\n\n\n\n<h2 id=\"contents1-the-backstory-when-superheroes-rise-to-the-occasion2-synder-the-origins-how-cinderella-became-an-accounting-professional3-the-main-villain-what-actually-brings-businesses-down4-s\" class=\"wp-block-heading\" id=\"1\"><strong>The Backstory: When superheroes rise to the occasion<\/strong><\/h2>\n\n\n\n<p>Every superhero, and some companies, have a turning point that sets everything in motion. And here is ours.<\/p>\n\n\n\n<p>Back in 2017, we weren\u2019t Synder (or Snyder for that matter), but a small SaaS company that developed software to help manage financial documents. While the business was doing great, the bookkeeping part of our own finances was a constant struggle.&nbsp;<\/p>\n\n\n\n<p>We tried many solutions out there but nothing was solving our SaaS-specific bookkeeping pain points. As a team of developers, we knew that if we couldn\u2019t find a solution, we needed to take the matter into our own hands. And we did!&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2\"><span id=\"synder-the-origins-how-cinderella-became-an-accounting-professional\"><strong>Synder The Origins: How Cinderella became an accounting professional<\/strong><\/span><\/h2>\n\n\n\n<p>We came up with the software that solved our issues beautifully and we knew the world needed it too. <a href=\"https:\/\/synder.com\/about-us\/\">Our founders, Michael Astreiko and Ilya Kisel<\/a>, together with the entire team, have poured their hearts and hard work into this budding solution. A solution that needed a name reflective of its true abilities. And the team\u2019s creativity unleashed.&nbsp;<\/p>\n\n\n\n<p>There were loads of ideas around books, accounts, and superpowers. Just imagine: SpeedBooks, RocketBooks, or FastBooks.<\/p>\n\n\n\n<p>Finally, we felt we were on to something. Who used to do time-consuming manual tasks that seemed impossible to finish? Who had a fairy godmother on her side to magically solve her burdensome chores?&nbsp;<\/p>\n\n\n\n<p>Cinderella!<\/p>\n\n\n\n<p>And the rest is history. We merged the idea of Cinderella with the core functionality of our software\u2014synchronization.<\/p>\n\n\n\n<p>And lo and behold, that\u2019s how <strong>Synder<\/strong> was born.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1000\" height=\"700\" src=\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2024\/06\/What-is-Synder-2-1.png\" alt=\"Synder is a financial software that automates the syncing of transaction data.\" class=\"wp-image-26369\" srcset=\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2024\/06\/What-is-Synder-2-1.png 1000w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2024\/06\/What-is-Synder-2-1-300x210.png 300w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2024\/06\/What-is-Synder-2-1-768x538.png 768w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2024\/06\/What-is-Synder-2-1-380x266.png 380w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2024\/06\/What-is-Synder-2-1-800x560.png 800w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Since then, <em>Synder<\/em>  (not Snyder) has grown into advanced software that tackles many complex bookkeeping issues that SaaS companies and online retail stores face.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3\"><span id=\"the-main-villain-what-actually-brings-businesses-down\"><strong>The Main Villain: What actually brings businesses down<\/strong><\/span><\/h2>\n\n\n\n<p>But to understand Synder\u2019s superpowers, we first need to know what we were fighting against.&nbsp;<\/p>\n\n\n\n<p>Let\u2019s set the stage and atmosphere for our main villain to appear.<\/p>\n\n\n\n<p>Imagine running an ecommerce business using a multichannel <a href=\"https:\/\/synder.com\/blog\/how-to-start-an-amazon-fba-business\/?utm_source=Blog&amp;utm_medium=Article&amp;utm_campaign=12.13.21\">Amazon<\/a> <a href=\"https:\/\/synder.com\/blog\/how-to-start-a-successful-shopify-store\/?utm_source=Blog&amp;utm_medium=Article&amp;utm_campaign=12.13.21\">Shopify<\/a> <a href=\"https:\/\/synder.com\/blog\/how-to-sell-on-ebay-a-guide-to-mastering-ebay-sales-and-boosting-profits\/\">eBay<\/a> model if you like, to sell customized iPhone covers dedicated to popular DC Comics movies. You\u2019re getting first sales, your customer base is growing, and you\u2019re getting more and more orders.&nbsp;<\/p>\n\n\n\n<p>All seems great.<\/p>\n\n\n\n<p>However, as your business expands, so do your operations. Managing hundreds of orders per month, <a href=\"https:\/\/synder.com\/blog\/how-to-manage-large-transactional-volumes\/\">let alone thousands<\/a>, becomes increasingly complicated. Tracking inventory, taxes, discounts, and fees across various sales channels and payment gateways becomes a logistical nightmare. Can you imagine recording and later reconciling this transaction data?&nbsp;<\/p>\n\n\n\n<p>Probably not all.<\/p>\n\n\n\n<p>And no one can blame you\u2014you have more than enough on your plate. Running your business, that is.<\/p>\n\n\n\n<p>Meanwhile, the situation above is typical for all growing businesses. It\u2019s the piling of backend operations, manual bookkeeping tasks, and cash flow issues that follow which lurk in the shadows bringing growing business down.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4\"><span id=\"synder-the-superhero-how-software-saves-the-day\"><strong>Synder The Superhero: How software saves the day<\/strong><\/span><\/h2>\n\n\n\n<p>The only way out of this bookkeeping horror is to use automation for all your connected platforms. And Synder offers precisely that regardless of how complex they are or how many different channels you use to sell your goods or services.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4a\"><span id=\"how-synder-works\"><strong>How Synder works<\/strong><\/span><\/h3>\n\n\n\n<p>Synder serves as a central hub and a single source of truth for your business. It integrates over <a href=\"https:\/\/synder.com\/integrations\/\">30 different platforms and solutions<\/a> bringing all your transactions into your chosen accounting software:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sage Intacct;<\/li>\n\n\n\n<li>QuickBooks Online;<\/li>\n\n\n\n<li>QuickBooks Desktop;<\/li>\n\n\n\n<li>Xero.<\/li>\n<\/ul>\n\n\n\n<p>Once you connect all the platforms, payment processors, inventory management software, or even POS (Point-of-Sale) systems  into the Synder ecosystem, syncing of the data happens automatically and in the background.&nbsp;<\/p>\n\n\n\n<p>What\u2019s more, every sale, tax, fee, shipping charge, or discount is allocated to the right account instantly\u2014ready for financial reporting, reconciliation, and analysis (which Synder does too).<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#d2e6fd\">If you want to try Synder yourself, sign up for <a href=\"https:\/\/go.synder.com\/auth#\/signup?product=SYNC&amp;from=article\">a 15-day free trial<\/a> to test the software&#8217;s capability.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4b\"><span id=\"payment-gateways-hidden-fees\"><strong>Payment gateways&#8217; hidden fees<\/strong><\/span><\/h3>\n\n\n\n<p>If you\u2019re using <a href=\"https:\/\/synder.com\/blog\/best-online-payment-processors\/\">payment gateways<\/a> for your business, do you know how much exactly you pay in <em>all the fees<\/em>? Many business owners don\u2019t. This is because, when you get the money into your bank account, all the fees have already been taken out. But you need this info for your books, fees are your expenses after all.&nbsp;<\/p>\n\n\n\n<p>These hidden fees get uncovered with our powers as Synder can allocate all the fees into your accounts by integrating directly with payment processors like Stripe, PayPal, Square, Afterpay, and many more. The same goes for any other costs that were taken out of your sales by these platforms or sales channels like <a rel=\"noreferrer noopener\" href=\"https:\/\/www.investopedia.com\/articles\/tax\/10\/understanding-tax-withholding-system.asp#:~:text=Withholding%20tax%20is%20income%20tax,should%20withhold%20from%20each%20paycheck.\" target=\"_blank\">withheld taxes<\/a> or any additional charges.&nbsp;<\/p>\n\n\n\n<p><em>Using BigCommerce for your sales? Try Synder\u2019s <\/em><a href=\"https:\/\/synder.com\/integrations\/xero\/bigcommerce\/\"><em>BigCommerce Xero<\/em><\/a><em>, <\/em><a href=\"https:\/\/synder.com\/integrations\/quickbooks\/bigcommerce\/\"><em>BigCommerce QuickBooks<\/em><\/a><em>, or BigCommerce Sage Intacct integrations to manage your ecommerce accounting.&nbsp;<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4c\"><span id=\"saas-subscriptions-and-revenue-recognition\"><strong>SaaS subscriptions and revenue recognition<\/strong><\/span><\/h3>\n\n\n\n<p>If you need to recognize the revenue for subscriptions as you earn it and you\u2019ve been calculating it manually, you know how time-consuming that is. If you add to it upgrades, discounts, refunds, and cancelations, keeping track of earned revenue becomes a nightmare.&nbsp;<\/p>\n\n\n\n<p>As a SaaS business ourselves, we have a perfect solution for it\u2014a fully automated, GAAP-compliant revenue recognition software for Stripe subscriptions: <a href=\"https:\/\/synder.com\/industry\/revenue-recognition\/\">Synder RevRec<\/a>.<\/p>\n\n\n\n<p>It automatically breaks down your revenue and allocates the right amounts as you earn them throughout the month or a year. As a Stripe Verified Partner, we sync all the changes to subscriptions as they happen (upgrades, downgrades, discounts, etc.) so that <a href=\"https:\/\/www.investopedia.com\/terms\/r\/revenue.asp\" target=\"_blank\" rel=\"noreferrer noopener\">the revenue<\/a> is always recognized accurately.&nbsp;<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#d2e6fd\">If you want to witness the power of Synder, book a seat at our <a href=\"https:\/\/synder.com\/demo\/?from=article\">Weekly Public Demo<\/a> or <a href=\"https:\/\/synder.com\/webinars\/?from=article\">Themed Webinar <\/a>where we discuss all things accounting.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4d\"><span id=\"we-walk-the-walk\"><strong>We walk the walk<\/strong><\/span><\/h3>\n\n\n\n<p>Since the day we started using Synder for <em>our<\/em> bookkeeping issues, we never stopped.&nbsp;<\/p>\n\n\n\n<p>We know it inside out, both as developers and as customers. That\u2019s why, we can serve our clients better, always working at the frontlines of business efficiency.&nbsp;<\/p>\n\n\n\n<p>But it\u2019s not only businesses that we partner with. We also gained the trust of countless <a href=\"https:\/\/accountants.synder.com\/\">CPAs, accountants, and bookkeepers<\/a> who use our software in their practices to streamline and automate their work.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXfliPEHZJuL-fl7e1cQs-VwXknb1xFuysmi81tO6s8ZP_ldoLE1NqXUEtluu2hCDFAZb6utUiFjDVFKgaph_GX3lOBe3Ij7JotJG9MMYkM7AakwWlkgV8NwAbmCsvSbwXVhMOf2NrelMi7_a8d62NJ8h_6J?key=jFzlC2UfA55ZP_3UWdzTcg\" alt=\"Synder\u2019s founders, Ilya Kisel and Michael Astreiko at AICPA and CPA.com Startup Accelerator.\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>We&#8217;ve started with just a dream and now look where we are! Synder\u2019s founders, Ilya Kisel and Michael Astreiko at AICPA and CPA.com Startup Accelerator.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5\"><span id=\"epilogue-saas-and-ecommerce-accounting-for-business-owners-and-accountants\"><strong>Epilogue: SaaS and ecommerce accounting for business owners and accountants<\/strong><\/span><\/h2>\n\n\n\n<p>If you\u2019re up against the bookkeeping chaos of multichannel sales, subscriptions, or payment processor transactions, Synder can come to your rescue.<\/p>\n\n\n\n<p>But as with any superhero story arch, the real hero is you\u2014business owners and accounting professionals of the world. Weathering the storms of the economy and markets. And we can be your trusted companion helping you in times of need!<\/p>\n\n\n\n<h2 id=\"share-your-experience\" class=\"wp-block-heading\"><strong><em>Share your experience<\/em><\/strong><\/h2>\n\n\n\n<p><em>Have you experienced the benefits of our software\u2019s robust features? Share your thoughts and stories in the comments below. We&#8217;d love to hear from you!<\/em><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"We will tell you what makes Synder and the superheroes of Zack Snyder so alike!\n","protected":false},"author":2247,"featured_media":19142,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[43],"tags":[255,254,64],"ppma_author":[395],"class_list":{"0":"post-7324","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-accounting","8":"tag-business-owner","9":"tag-cpa","10":"tag-synder","11":"cs-entry","12":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Synder vs Snyder: Synder Accounting And Its Superpowers<\/title>\n<meta name=\"description\" content=\"\ud83e\udd87\u26a1\ufe0f\ud83e\uddee Do superpowers and accounting software mix? 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