{"id":19259,"date":"2023-11-15T16:20:38","date_gmt":"2023-11-15T16:20:38","guid":{"rendered":"https:\/\/synder.com\/blog\/?p=19259"},"modified":"2025-12-22T15:11:48","modified_gmt":"2025-12-22T15:11:48","slug":"ecommerce-fraud-prevention","status":"publish","type":"post","link":"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/","title":{"rendered":"A Simple Guide to Ecommerce Fraud Prevention"},"content":{"rendered":"\n<p>Ecommerce accounts for around <a href=\"https:\/\/www.statista.com\/statistics\/534123\/e-commerce-share-of-retail-sales-worldwide\/#:~:text=Internet%20sales%20have%20played%20an,of%20total%20global%20retail%20sales.\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">20%<\/a> of global retail sales. With ecommerce projected to grow, ecommerce fraud is set to become a bigger problem for businesses. Luckily, this problem has solutions.<\/p>\n\n\n\n<p>In this guide, we\u2019ll discuss the various forms of ecommerce fraud, how to recognize it,&nbsp; and what you can do to prevent it.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"957\" src=\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-as-percentage-of-total-retail-sales-1024x957.png\" alt=\"Ecommerce as percentage of total retail sales worldwide from 2015 to 2025\" class=\"wp-image-19260\" style=\"width:509px;height:475px\" srcset=\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-as-percentage-of-total-retail-sales-1024x957.png 1024w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-as-percentage-of-total-retail-sales-300x280.png 300w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-as-percentage-of-total-retail-sales-768x718.png 768w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-as-percentage-of-total-retail-sales-380x355.png 380w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-as-percentage-of-total-retail-sales-800x747.png 800w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-as-percentage-of-total-retail-sales-1160x1084.png 1160w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-as-percentage-of-total-retail-sales.png 1400w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p class=\"has-text-align-center has-small-font-size\">Image sourced from <a rel=\"nofollow noreferrer noopener\" href=\"https:\/\/www.tidio.com\/blog\/online-shopping-statistics\/#online-shopping-vs-in-store-shopping-statistics\" target=\"_blank\">tidio.com<\/a><\/p>\n\n\n\n<h2 id=\"what-is-ecommerce-fraud\" class=\"wp-block-heading\">What is ecommerce fraud?<\/h2>\n\n\n\n<p>Ecommerce fraud is when cybercriminals or fraudsters utilize illegal or immoral methods to negatively impact your <a href=\"https:\/\/synder.com\/blog\/ecommerce-at-a-glance\/\">ecommerce business<\/a>.&nbsp;<\/p>\n\n\n\n<p>Ecommerce fraud can result in financial loss, data breaches, loss of customer trust, or even legal repercussions.&nbsp;<\/p>\n\n\n\n<h2 id=\"types-of-ecommerce-fraud-and-how-to-prevent-them\" class=\"wp-block-heading\">Types of ecommerce fraud and how to prevent them<\/h2>\n\n\n\n<p>There are various ways ecommerce fraudsters operate. This ranges from cyber criminal enterprises to unscrupulous customers looking for a freebie.&nbsp;<\/p>\n\n\n\n<p>So let\u2019s get into it.<\/p>\n\n\n\n<h3 id=\"payment-fraud\" class=\"wp-block-heading\">Payment fraud<\/h3>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"960\" height=\"640\" src=\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/payment-fraud.jpg\" alt=\"Payment fraud\" class=\"wp-image-19261\" style=\"width:684px;height:456px\" srcset=\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/payment-fraud.jpg 960w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/payment-fraud-300x200.jpg 300w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/payment-fraud-768x512.jpg 768w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/payment-fraud-380x253.jpg 380w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/payment-fraud-800x533.jpg 800w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/div>\n\n\n<p class=\"has-text-align-center has-small-font-size\">Free to use image from Pixabay<\/p>\n\n\n\n<h4 id=\"what-is-it\" class=\"wp-block-heading\">What is it?<\/h4>\n\n\n\n<p>Payment fraud is when a purchase is made on your website using stolen banking information.&nbsp;<\/p>\n\n\n\n<p>Payment fraud happens when criminals gain access to people\u2019s credit or debit cards and <a href=\"https:\/\/www.aura.com\/learn\/debit-card-fraud\" target=\"_blank\" rel=\"noreferrer noopener\">commit card fraud<\/a>. This could be a result of hacks, data breaches, or purchasing stolen information from the web.&nbsp;<\/p>\n\n\n\n<p>This causes problems for your ecommerce store. The genuine account holder can file the fraudulent activity with their bank and get their money back. This means your store has lost products and money.&nbsp;<\/p>\n\n\n\n<h4 id=\"how-can-you-prevent-it\" class=\"wp-block-heading\">How can you prevent it?<\/h4>\n\n\n\n<p>Learn to recognize the signs of payment fraud:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Card testing<\/strong>\u2013fraudsters make multiple small purchases over a short time period to assess if a card still works and what its limits are.\u00a0<\/li>\n\n\n\n<li><strong>Customers using multiple cards<\/strong>\u2013while most people use a few different bank accounts, scammers will often use a <strong>lot <\/strong>of different accounts over a short time period.<\/li>\n\n\n\n<li><strong>High-ticket item purchases<\/strong>\u2013not suspicious in theory, but it\u2019s a good idea to have extra protections on expensive purchases.\u00a0<\/li>\n\n\n\n<li><strong>IP address discrepancies<\/strong>\u2013this can be one buyer using multiple IP addresses in different areas, IP addresses not matching billing or shipping addresses, or IP addresses that are flagged as high risk on IP quality assessment sites.\u00a0<\/li>\n\n\n\n<li><strong>Repeated declined purchases<\/strong>\u2013the criminal might lack access to certain sensitive information that proves the account holder\u2019s identity. For example, card verification numbers.<\/li>\n<\/ul>\n\n\n\n<p>It\u2019s important to have systems in place that can detect suspicious activity. Many ecommerce platforms have built-in detection tools, bank verification, and multi-factor authentication, which also play a critical role in <a href=\"https:\/\/nordstellar.com\/account-takeover-prevention\/\" target=\"_blank\" rel=\"noreferrer noopener\">account takeover prevention<\/a> by stopping unauthorized access before fraud escalates.<\/p>\n\n\n\n<p>Also, protect your business transactions and communications. Utilize tools like antiviruses, firewalls, and end-to-end encryption and verified payment portals to bolster security. Your methods for contacting customers should be equally secure so that no sensitive information is leaked. For example, you might switch from landline phones to <a href=\"https:\/\/www.8x8.com\/s\/voip-phone-system\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">VoIP telephony<\/a> to boost security.&nbsp;&nbsp;<\/p>\n\n\n\n<p>If you suspect ecommerce fraud, block the IP address, billing\/shipping address, or bank account associated with the fraudulent purchase. Be sure to report suspicious activity to the relevant authorities.&nbsp;<\/p>\n\n\n\n<h3 id=\"refund-fraud\" class=\"wp-block-heading\">Refund fraud<\/h3>\n\n\n\n<h4 id=\"what-is-it-2\" class=\"wp-block-heading\">What is it?<\/h4>\n\n\n\n<p>Refund fraud is when customers ask for frivolous or dishonest refunds. They might falsely claim that an item:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>hasn\u2019t been delivered.<\/li>\n\n\n\n<li>isn\u2019t as described.<\/li>\n\n\n\n<li>doesn\u2019t work\/arrived broken.<\/li>\n<\/ul>\n\n\n\n<p>These customers bank on ecommerce stores not having the resources to deal with every claim. Investigations take time, and returns hike up your business\u2019 shipping costs. Scammy customers might even return a different, cheaper item and keep their purchase.&nbsp;<\/p>\n\n\n\n<p>Many ecommerce stores will simply approve a refund to resolve it quickly.<\/p>\n\n\n\n<h4 id=\"how-can-you-prevent-it-2\" class=\"wp-block-heading\">How can you prevent it?<\/h4>\n\n\n\n<p>Define your refund policy up-front so that customers are entering an informed agreement when they make a purchase.&nbsp;<\/p>\n\n\n\n<p>Policies ensure that everyone knows and agrees to the rules of your ecommerce store. They\u2019re also a helpful backup should a dispute arise.&nbsp;<\/p>\n\n\n\n<p>Further prevention methods include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Asking for photo or video proof of broken items.<\/li>\n\n\n\n<li>Contacting couriers to investigate claims of customers not receiving purchases.<\/li>\n\n\n\n<li>Blocking customers with frequent, repeated refund requests.<\/li>\n\n\n\n<li>Asking the customer to return the item to check it yourself.<\/li>\n<\/ul>\n\n\n\n<p>Always investigate refund requests to the extent your resources allow you.&nbsp;<\/p>\n\n\n\n<h3 id=\"triangulation-fraud\" class=\"wp-block-heading\">Triangulation fraud<\/h3>\n\n\n\n<h4 id=\"what-is-it-3\" class=\"wp-block-heading\">What is it?<\/h4>\n\n\n\n<p>Triangulation fraud involves multiple steps and parties.&nbsp;<\/p>\n\n\n\n<p><strong>Step 1:<\/strong> A scammer opens an ecommerce store selling hot items for low prices.<\/p>\n\n\n\n<p><strong>Step 2:<\/strong> A buyer purchases an item, inputting their bank details.<\/p>\n\n\n\n<p><strong>Step 3:<\/strong> The scammer purchases the item from a legitimate seller with a stolen card and ships the item to the buyer.<\/p>\n\n\n\n<p><strong>Step 4:<\/strong> The buyer receives the item and suspects nothing.<\/p>\n\n\n\n<p><strong>Step 5: <\/strong>The victim of the stolen card loses money and files the fraud with their bank or credit card company.&nbsp;<\/p>\n\n\n\n<p><strong>Result:<\/strong>&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The buyer\u2019s bank account details are in the hands of a scammer.<\/li>\n\n\n\n<li>The victim of the stolen card either loses money or has to get a refund from the legitimate seller.<\/li>\n\n\n\n<li>The legitimate seller might lose money through the refund.<\/li>\n<\/ul>\n\n\n\n<h4 id=\"how-can-you-prevent-it-3\" class=\"wp-block-heading\">How can you prevent it?<\/h4>\n\n\n\n<p>As an ecommerce seller, you can do little to prevent this kind of fraud. You can, however, learn to recognize the signs of a fraudulent seller and report them.&nbsp;<\/p>\n\n\n\n<p>By staying in contact with customers, you can educate them about triangulation fraud. You might use social media, email newsletters, or on your website. For example, when designing your <a href=\"https:\/\/synder.com\/blog\/key-elements-of-a-storefront-on-shopify\/\">Shopify storefront<\/a>, you could add a \u2018stopping fraud\u2019 page.&nbsp;<\/p>\n\n\n\n<p>Triangulation fraud often presents offers that are \u201ctoo good to be true\u201d, like high-ticket items for absurdly low prices. The websites these fraudsters use are often newly built with odd URLs and no HTTPS certification.&nbsp;<\/p>\n\n\n\n<h3 id=\"chargeback-fraud\" class=\"wp-block-heading\">Chargeback fraud&nbsp;<\/h3>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1000\" height=\"562\" src=\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/chargeback-fraud.jpg\" alt=\"Chargeback fraud\" class=\"wp-image-19262\" srcset=\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/chargeback-fraud.jpg 1000w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/chargeback-fraud-300x169.jpg 300w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/chargeback-fraud-768x432.jpg 768w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/chargeback-fraud-380x214.jpg 380w, https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/chargeback-fraud-800x450.jpg 800w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure><\/div>\n\n\n<p class=\"has-text-align-center has-small-font-size\">Free to use image from Unsplash<\/p>\n\n\n\n<h4 id=\"what-is-it-4\" class=\"wp-block-heading\">What is it?<\/h4>\n\n\n\n<p>Also known as \u201cfriendly fraud\u201d, chargeback fraud is when customers purchase an item and then file a chargeback with their credit card company.<\/p>\n\n\n\n<p>The customer falsely claims that they didn\u2019t receive the item, the item wasn\u2019t as described, or that they didn\u2019t make the purchase at all. Their credit card company refunds the money from your business to the customer\u2019s account, charging you a fee in the process.<\/p>\n\n\n\n<p>A lot of chargebacks can get your ecommerce business flagged by credit card providers as high risk.<\/p>\n\n\n\n<h4 id=\"how-can-you-prevent-it-4\" class=\"wp-block-heading\">How can you prevent it?<\/h4>\n\n\n\n<p>Friendly fraud is difficult to prevent\u2013you have little control over someone\u2019s relationship with their credit card company.<\/p>\n\n\n\n<p>You can, however, prepare yourself. Keep a paper trail as proof for disputes with credit card companies. Have records of transactions, <a href=\"https:\/\/www.8x8.com\/s\/cloud-communications-security\" target=\"_blank\" rel=\"nofollow noreferrer noopener\">secure communications<\/a>, pictures, proof of delivery, and any other evidence you can find to argue your case.<\/p>\n\n\n\n<h2 id=\"preventing-ecommerce-fraud-conclusion\" class=\"wp-block-heading\">Preventing ecommerce fraud: Conclusion<\/h2>\n\n\n\n<p>Ecommerce fraud can cost your business time, money, and customer trust.&nbsp;<\/p>\n\n\n\n<p>When trying to build a successful ecommerce business, it\u2019s important to have strong return policies, fraud detection methods, and an action plan should fraud occur.<\/p>\n\n\n\n<p>Knowledge is power. Use this guide to help you recognize the signs of ecommerce fraud and take steps to prevent it in the future.&nbsp;<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"Ecommerce accounts for around 20% of global retail sales. With ecommerce projected to grow, ecommerce fraud is set&hellip;\n","protected":false},"author":9,"featured_media":19265,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[70],"tags":[255],"ppma_author":[387],"class_list":{"0":"post-19259","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ecommerce","8":"tag-business-owner","9":"cs-entry","10":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Simple Guide to Ecommerce Fraud Prevention<\/title>\n<meta name=\"description\" content=\"Ecommerce fraud is on the rise. Learn how to protect your ecommerce business with our simple fraud protection guide.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Simple Guide to Ecommerce Fraud Prevention\" \/>\n<meta property=\"og:description\" content=\"Ecommerce fraud is on the rise. Learn how to protect your ecommerce business with our simple fraud protection guide.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/\" \/>\n<meta property=\"og:site_name\" content=\"Synder blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SynderHQ\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-15T16:20:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-22T15:11:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-fraud-prevention.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"803\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Volha Belakurska\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Volha Belakurska\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/\"},\"author\":{\"name\":\"Volha Belakurska\",\"@id\":\"https:\/\/synder.com\/blog\/#\/schema\/person\/fbc225d2607359b4ae40b4acfabdad2e\"},\"headline\":\"A Simple Guide to Ecommerce Fraud Prevention\",\"datePublished\":\"2023-11-15T16:20:38+00:00\",\"dateModified\":\"2025-12-22T15:11:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/\"},\"wordCount\":1172,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/synder.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-fraud-prevention.png\",\"keywords\":[\"Business Owner\"],\"articleSection\":[\"E-commerce\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/\",\"url\":\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/\",\"name\":\"A Simple Guide to Ecommerce Fraud Prevention\",\"isPartOf\":{\"@id\":\"https:\/\/synder.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/synder.com\/blog\/ecommerce-fraud-prevention\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/synder.com\/blog\/wp-content\/uploads\/sites\/5\/2023\/11\/ecommerce-fraud-prevention.png\",\"datePublished\":\"2023-11-15T16:20:38+00:00\",\"dateModified\":\"2025-12-22T15:11:48+00:00\",\"description\":\"Ecommerce fraud is on the rise. 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